The internet popularity It is something that concerns everyone to a greater or lesser extent. The truth is that social networks help to have a presence and most businesses need that visibility to prosper. It happens in the motor world, since it is more likely to sell a car that is popular than another that is relatively unknown. Although there are details that powerfully call our attention. For example, that the Tesla Roadster be the best-known electric on the internet without it having hit the roads yet.
The history of Elon Musk convertible dates back to 2008, when it launched an electric convertible based on the Lotus Elise. However, in 2017, after several years without the model on the market, a much more advanced second generation was announced. The new Tesla Roadster surprised the public by announcing data as significant as the acceleration of 0 to 100 km/h in 2.1 secondsa maximum speed of over 400 km/h or a range of 1,000 kilometres.
Despite having been presented five years ago, the Tesla Roadster has not yet reached the market. It accepts reservations under a deposit of 39,000 euros (to be subtracted from its price of 172,000 euros), although its arrival date is still unknown. That seems to matter little to the general public, who hold it in such high esteem that it has become the most popular electric supercar. According to a recent study, which focused on high-performance vehicles, the Roadster monopolizes 8,384,000 Google searchestripling the second place that is the Rimac Nevera.
It is true that electric supercars is still a segment in full development, but the Tesla Roadster has raised all the possible expectations. To this high number of searches we must add 242 million views on TikTok and 288,318 hashtags on Instagram. These figures are much higher than the rest of the rivals and are even higher than those obtained by some combustion supercars with more experience, such as the Nissan 350Z, BMW M8, Bugatti Veyron or McLaren 720S.
It is true that the Tesla Roadster is still far from the kings of the internet, which today are the Audi R8 and the Lamborghini Urus, both exceeding 20 million searches on Google. Although in social networks there are other more popular ones, standing out in TikTok the Lamborghini Aventador (1.8 billion views) Nissan GT-R (1.6 billion) and in Instagram others like the Porsche 911 (4.3 million hashtags) or the Ford Mustang (4 million).